In view of the problem of reasonable transportation planning in the passenger transportation channel, the sharing rate of passenger transportation modes in the Nanchang-Jiujiang transportation corridor is studied in this paper. Firstly, according to the Delphi method, the main factors affecting the mode of travel are determined and the utility function and nested logit model are established. Secondly, the parameters of the model are cali- brated by TransCAD, and the contents and statistical results of the questionnaire are analyzed by SPSS software. Finally, based on the combination of the survey results and the sharing rate model, the sharing rate of the four modes of transportation in the Changjiu passenger transport channel is calculated. The calculation results are ba- sically consistent with the survey results, which proves the applicability of the model, and provides suggestions for the development of the transportation industry by analyzing the preferences of passenger travel choices in the future passenger transport corridor.